Business Development with IT
IT enhances the capacity to do business
All companies must constantly review their business, their operations, and its processes to stay competitive and successfully grow and prosper. An overall trend is to utilize IT to develop the business and increase capacity, and innovation through technology is becoming increasingly important for businesses.
A few decades back, big companies could expect to enjoy many good years. Their position and financial stability were hard to challenge for the competitors. Today even the most solid and healthy companies must expect to meet aggressive competition from new companies that have completely different, IT-based, business models.
Business and IT are no onger separated. Instead, IT is the foundation and driver of the business, it enhances the capacity to do business. This also means the CIO must understand the business with a strategic mindset, and the functional area officers must understand how IT can and will enhance a process or function.
- Identify the digital business. Discuss the digital business opportunities and identify which processes are affected.
- Reshape the processes. Map them and analyze which ones can be digitalized with the highest impact.
- Analyze the digital resources; what do you already have and what needs to be brought in from outside.
- Enable change from a culture and governance point of view.